Privacy Policy

1. Introduction

Bridge Purchasing Solutions, Inc. ("Bridge," "we," "our," or "us") provides purchasing solutions to organizations and their employees, consumers, patients and members ("you" or "your"). This policy describes the types of information we may collect from you or that you may provide when you access our services (our "Services") online or offline, or visit our website (our "Website") and any affiliated mobile application (the "App") and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy does not apply to information collected through any other means, including information collected by third parties, and information collected on any other website operated by any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Website or the App.

Bridge is committed to protecting your privacy. We provide this policy to explain the type of information we collect and to inform you of the specific practices and guidelines that protect the security and confidentiality of your personal information, including health information that individually identifies you, or protected health information ("PHI"). Please read this policy carefully. If any term in this policy is unacceptable to you, please do not use our Services, the Website or the App or provide any personal information. By accessing or using our Services, this Website or the App, you signify your acknowledgment of this privacy policy. This policy may change from time to time (see Revisions to Our Privacy Policy) and your use of our Services, the Website and the App after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

We do not provide any medical services through our Services, the Website or the App. We can store a request for medical services and forward that request to a licensed person in the states in where we operate (the "States Where We Operate"). After you make a request for medical services, Bridge may nominate one or more doctors, licensed in the state from which you request treatment, to work on your request. These doctors who work on your request will have the same rights to the personal information and PHI as Bridge as set forth herein.

We do not sell any products through our Services, the Website or the App. We can store a request for products and forward that request to third-party partners with which we work. After you make a request for a product, Bridge may nominate one or more partners to work on your request. These third-party partners who work on your request will have the same rights to the personal information and PHI as Bridge as set forth herein.

2. Information We Collect About You and How We Collect It

We collect several types of information from and about users of our Services, our Website, and our App, including information:

• by which you may be personally identified, such as name, e-mail address, telephone number, country, or any other information collected on the Website or the App that is defined as personal data or personally identifiable information under an applicable law ("personal information");
• that is about you but individually does not identify you, such as whether you are a current user, product interests, information related to your inquiry or request;
• about your internet connection, the equipment you use to access our Website or the App and usage details; and/or
• about your medical condition, treatment options, physician referrals, prescriptions, and lab results, including PHI or other related health information.

We collect this information:

• Directly from you when you provide it to us.
• Automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
• From third-party intermediaries, for example, the third-party partners, physicians, medical professionals, and pharmacies with whom we partner to provide you with Services.

Information You Give to Us

The information we collect on or through our Website or the App may include:

• Information that you provide on our Website or the App. This includes information provided when you sign up for our services; when we process or respond to your inquiries related to requests for treatment, payment, customer service; and when you provide feedback on our Services, our Website, or the App.
• Your responses to questions that we might ask you to complete for research purposes.
• Details of transactions you carry out through our Website and the App and of the fulfillment of your inquiries or requests.
• Your search queries on the Website.

Information We Collect About You

As with many other websites and mobile applications, as you navigate through and interact with our Website or the App, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

• Details of your visits to our Website or the App, including traffic data, location data, logs, language, date and time of access, frequency, and other communication data and the resources that you access and use on the Website or the App.
• Information about your computer and internet connection, including your IP address, operating system, host domain, and browser type.
• Details of referring websites (Bridgemart.com and Bridgeadvantagevision.com).
• We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).

The information we collect automatically is statistical data and may include personal information, or we may maintain it or associate it with personal information you provide to us or that we collect in other ways or receive from third parties. It helps us to improve our Services, our Website, or the App and to deliver a better and more personalized service, including by enabling us to:

• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize our Website or the App according to your individual interests.
• Speed up your searches.
• Recognize you when you return to our Website or the App.

3. Cookies Used on This Website

Our Website and the App use two types of cookies: single-session (temporary) and multi-session (persistent). Temporary cookies last only as long as your web browser is open, and are used for technical purposes such as enabling better navigation through our Website or the App. Once you close your browser, the cookie disappears.

Persistent cookies are stored on your computer for longer periods and are used for purposes including tracking the number of unique visitors to our site and information such as the number of views a page gets, how much time a user spends on a page, and other pertinent web statistics. Cookies, by themselves, will not be used by Bridge to disclose your individual identity. This information identifies your browser, but not you, to our servers when you visit the Website or the App.

We do not respond to 'do not track' signals in your browser. We may also collect data by using "pixel tags," "web beacons," "clear GIFs" or similar means (collectively, "pixel tags") that allow us to know when you visit our Website or the App. Through pixel tags, we obtain non-personal information or aggregate information that can be used to enhance your online experience and understand traffic patterns.

Information We Receive From Other Sources

This is information we receive about you if you use any of the other websites we operate or the other services we provide. We are working closely with third parties (including, for example, third-party partners and third-party intermediaries, such as the physicians, medical professionals, and pharmacies with whom we partner to provide you with products and services, sub-contractors in technical, advertising networks, analytics providers, and search information providers).

4. How We Use Your Information

We may use information collected about you, including personal information, in the following ways:

• To provide you with information that you have requested or to respond to your inquiries, to provide you with care and to run our operations.
• To carry out the Services and communicate with healthcare organizations and medical professionals, and to provide you with the Services, information, and products that you request from us.
• To provide you with technical support and to improve our Services, our Website, and our App.
• In order to ensure that content from our Website and the App is presented in the most effective manner for you and for your computer or mobile phone, to allow you to participate in interactive features of our service (when you choose to do so), and as part of our efforts to keep our site safe and secure.
• To communicate with you about our Services and products and the services and products of our subsidiaries, affiliates, and parent companies and any of their related businesses and those of our third-party partners.
• To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you.
• In the event of a sale, merger, consolidation, change in control, transfer of substantial assets, reorganization, or liquidation, we may transfer, sell, or assign to third parties information concerning your relationship with us, including, without limitation, personal information that you provide and other information concerning your relationship with us.
• To notify you about changes to our Service or our Website or the App.
• For any purpose where you have given your consent (where legally required).
• To comply with applicable federal and state law.

Information We Receive from Other Sources

We will combine this information with information you give to us and information we collect about you. We will use this information and the combined information for the purposes set out above (depending on the types of information we receive).

5. Disclosure of Your Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

You agree that we have the right to disclose personal information that we collect or you provide as described in this privacy policy:

• To any member of our group, which means our third-party partners, subsidiaries, and affiliates, including our ultimate holding company and its subsidiaries.
• To healthcare organizations, medical professionals, pharmacies, contractors, service providers, and other third parties we use to support our business or in connection with the administration and support of the activities noted above.
• To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Bridge's assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Bridge about our Website or App users is among the assets transferred.
• To advertisers and advertising networks that require the data to select and serve relevant advertisements to you and others. We do not disclose information about identifiable individuals to our advertisers, but we will provide them with aggregate information about our users.
• To analytics and search engine providers that assist us in the improvement and optimization of our site.

6. Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

Tracking Technologies and Advertising

You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.

Do Not Track

We do not currently respond to "do not track" signals as we do not track our customers across third-party websites.

Promotional Offers from Bridge

If you do not wish to have your contact information used by Bridge to promote our own products or services, you can check certain boxes on the forms we use to collect your data. You can also always exercise your right to ask us not to process your personal information for marketing purposes by contacting us at support@bridgemart.com

If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions.

Third-Party Advertising

We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way.

7. Accessing, Correcting & Deleting Your Information

You may contact us at support@bridgemart.com to request access to, correct, or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account.

If Bridge deletes your user account, medical providers and other affiliates may still have the right to retain information as required by applicable law, regulations, or their own retention policy. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Unless otherwise required by law, Bridge will also erase personal information when the personal information is no longer necessary in relation to the purposes for which it was collected or otherwise processed; when you withdraw your consent (where lawfulness of processing was based on your consent) and there is no other legal ground for the processing; when you object to the processing and there are no overriding legitimate grounds for the processing; when your personal information has been unlawfully processed; and when it is necessary to comply with legal obligations.

8. Third-Party Websites

Our Website may contain links or references to other websites outside of our control. Please be aware that this privacy policy does not apply to these websites. Bridge encourages you to read the privacy statements and terms and conditions of linked or referenced websites you enter. These third-party websites may send their own cookies and other tracking devices to you, log your IP address, and otherwise collect data or solicit personal information.

9. Responsibility for Third-Party Practices

Bridge does not control and is not responsible for what third parties do in connection with their websites, or how they handle your personal information. Please exercise caution and consult the privacy policies posted on each third-party website for further information.

10. Canadian Privacy Compliance

Personal Information Protection and Electronic Documents Act (PIPEDA)

We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) with respect to the collection, use, disclosure, and protection of personal information of individuals in Canada.

When we receive employee information from an employer in order to deliver services, offers, or benefits through our platform, we act as a service provider (data processor) on behalf of the employer. The employer is responsible for ensuring it has obtained all necessary consents or has another lawful basis to share employee information with us, in accordance with PIPEDA and applicable provincial laws.

We do not use personal information we receive from employers for our own purposes. We use it only to deliver services or features on behalf of the employer. Employees may request access to or correction of their personal information by contacting their employer or by reaching out to us directly. Where appropriate and legally required, we will assist in facilitating such requests.

We retain personal information only as long as necessary to fulfill the purposes for which it was provided or as required by law, and we apply administrative, technical, and physical safeguards to protect such information against unauthorized access, use, or disclosure.

As a Canadian resident, you have the right to:

• Access the personal information we hold about you.
• Correct any inaccuracies in your personal information.
• Withdraw your consent to the collection or use of your personal information, subject to legal or contractual restrictions.
• Request information about our use and disclosure of your data.

To exercise any of these rights, please contact us at:

Attn: Canadian PIPEDA
Bridge Purchasing Solutions, Inc.
4021 West Walnut Street #1135
Rogers, AR 72756
Email: support@bridgemart.com
Phone: 888-253-5667

11. Canada's Anti-Spam Legislation (CASL)

We comply with Canada's Anti-Spam Legislation (CASL) with respect to commercial electronic messages (CEMs) sent to Canadian residents.

When employers use our system to send messages to employees or program participants, such communications are considered to be sent on behalf of the employer and are intended to support the delivery of services, benefits, or informational notices. These messages are not promotional in nature and fall within the scope of existing business relationships under CASL.

We do not independently send commercial electronic messages to employees or participants in Canada without prior express or implied consent. Where we do send messages, recipients may withdraw their consent or unsubscribe at any time by using the mechanism provided in the message, or by contacting us at support@bridgemart.com.

If you have questions or concerns about our handling of your personal information, or if you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada:

www.priv.gc.ca
Phone: 1-800-282-1376

12. Revisions to Our Privacy Policy

We reserve the right to change this privacy policy at any time. It is our policy to post any changes we make to our privacy policy on this page. The date this privacy policy was last revised is identified at the top of the page.

You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically monitoring and reviewing any updates to the privacy policy. Your continued use of our Website or the App after such amendments will be deemed your acknowledgement of these changes to this privacy policy.